About the group
The article below explains what you need to know about video marketing in order to be successful.
Choose good and well-thought out titles when starting to use video marketing. Strong titles can go a long way in attracting viewership. The title is one of the most important factors, and without a proper title, the viewers won't know what to expect. Make up catchy and creative names for each of your videos.
20 minute videos are frequently too long. If you want to show how to use your product, you can use around 20 minutes. If, on the other hand, you are just talking to the viewer about information, keep it under ten minutes.
http://www.linkedin.com/in/regulusfilms Try to stay on topic and keep focused with each video. It is very easy to veer off topic. Write down what your video will contain and stick to it. Keep your eye on the prize and stick with what the topic is teaching if you are hoping for marketing success.
Video marketing is characterized by the short period in which you must grab the attention of viewers. It is important to make a strong impact in the initial 15 seconds. Entice viewers to watch the whole video by using a teaser or a unique perspective.
Try to get co-workers or other employees interested in creating videos. The person in front of the camera should be pleasant, happy and comfortable. Don't shy away from using more than on person, if doing so will be to your benefit.
You shouldn't neglect YouTube. Begin your campaign of video marketing there! Additionally, YouTube offers free video hosting for their users. Additionally, you will be on the 3rd most popular website in the known universe. YouTube is more than just a video sharing site, it is a huge resource for people searching for information on the web.
A video isn't going to go all viral on YouTube by itself. You really need to promote it as much as you can with social media sites and any other means you have of reaching people. People need to know that your video exists to watch it.
Also make sure to share the video widely. Send it by email to people you know. Write up a blog post on it. Promote it with email blasts or distributing flyers; this is an excellent way to keep in contact with your existing customer base. Don't forget to use social networking sites to get the word out. Spread the word as much as you can!
Incorporate your social sites, like Facebook and LinkedIn, to your marketing videos. Someone that locates you on YouTube may not know you're on Facebook. Creating awareness of your additional sites is a good way to steer business their way, with the reverse also being true. Social media accounts that are linked to video sites can significantly increase your customer base.
You should post your video on any site you own, in addition to posting it elsewhere. That way, folks can see the video on your own website, in close proximity to your product offerings. Now that you've studied video marketing a little, you should be ready to start your own campaign.
Created by: on June 2nd 2013, 04:47.
Editing privileges: .
Members: Show details .